Every 30 Minutes is a two-day, school-based program that promotes responsible decision-making by high-school juniors and seniors regarding drinking and driving. The program is designed to show them how irresponsibility can end all dreams.

For several reasons, this alcohol awareness education program can be more effective than the traditional programs conducted prior to such events as spring break, prom night, and graduation.

School districts often plan single-event programs that feature mock auto crashes, mock trials, mock funerals, and assemblies with speakers. Every 30 Minutes, however, features all of these activities and more over a two-day period and has a follow-up activity several months after the event.

Every 30 Minutes requires the active participation of students, parents, educators, and representatives from other segments of the community. The major activity is a dramatic reenactment of injuries and death resulting from an auto crash caused by drivers who drink. This involves several students and takes place in front of the school.

In addition, Every 30 Minutes provides participants with extensive counseling assistance during and after the event. Students and their parents are then able to receive psychological support during this emotional experience as they process it.

Finally, Every 30 Minutes is unique in that it requires a serious, long-term commitment by those who sponsor it. The event requires extensive planning by school and community personnel who serve on a planning committee and accomplish their goals through planning teams. Such teams initially meet monthly, biweekly, and then weekly.